As new adopters discovered the camera, the cameras have branched out from the surf scene to be used for auto racing, skiing, bicycling, snowboarding, skydiving, base jumping, white-water rafting and skateboarding, up close.At the end of 2004, Go Pro had 0,000 in revenue; at the end of 2005 Go Pro made 0,000 in sales, and has been doubling revenue every year since then, now having grown to be worth over .5 billion.Although it has taken 10 years for Go Pro to reach its zenith today, there has been a great deal of aggressive marketing, social media strategy, as well as constant consumer technology advancements, and of course being in the right place at the right time by taking advantage of a situation when smartphones were making traditional digital cameras and camcorders obsolete.It is important to note that Woodman was not a success the first time round.Git Hub, a web-based hosting service for software development projects that uses the Git revision control system, was founded by Tom Preston-Werner, who turned down 0,000 from Microsoft in 2008 in order to go full-time on Git Hub, along with Chris Wanstrath and PJ Hyett.This started as a weekend project, with the founders covering the costs involved to buy a domain, and when the decision was made to bring Git Hub into fulltime operation they funded the setup costs themselves.Tech Crunch, a technology website, was founded in 2005 by a successful serial entrepreneur, Mike Arrington, along with Keith Teare.Tech Crunch became the epitome of technology blogs online and basically transformed the space of blogging into great works of journalism.
He moved back in with his parents at age 26, and working many long hours to develop his product.(See Investopedia's fun slide show, "The 10 Greatest Entrepreneurs.") The origin of bootstrapping is unclear, but a couple of sayings that apply are: 1."Pull oneself over a fence by one's bootstraps" – originated in early 19th century United States – insinuates that it is an impossible action, 2.“Pulling oneself up by one’s bootstraps” – which refers to 19th century high-top boots that were pulled on by tugging at ankle straps—generally means doing something on your own, without outside help, and in many cases, the hard way.To gain an insight into the meaning of bootstrapping this definition provides some concept: Bootstrapping is the minimalistic business culture approach to starting a company – which is characterized by extreme sparseness and simplicity.In 2010, Tech Crunch was sold to AOL for a rumored million.At the time, Arrington personally owned 85% of the company.
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Bootstrapping is likely to be part of the history of nearly every successful company, where, in many cases, it was entirely bootstrapped before accepting venture capital or other means of outside funding.